Conclusion of My PGC Phase

When I made a decision to study MA illustration in Nottingham Trent, I spent a lot and a lot of time to think about that. I choose here to study, one of the reason is my famous illustrator is come from Nottingham. I like this city, However compare with Newcastle (last year I was study my BA in Newcastle) I like Newcastle much more. Anyway I have the chance to study in UK; I guess I have to enjoy my life at Nottingham.

It is the end of this term; I cannot believe how fast the time goes by..! In fact I’m still trying to adapt the MA education, because when I study my BA in Newcastle, I just have to make some beautiful graphic for my submission. So In this term, I was quest struggled what my progress going. Fortunately MA GD classmate and tutors were helped me a lot. Every time when I finished a tutorial with my supervisor, I can more clearly what the next step I have to do. However I know I got a lot of things to improve. And I know something is really important to me how to get to the next level, that is English problem, I guess I have to spend more time to study my English. So in coming this Christmas holiday I’m panning to study more about academic writing, listening and speaking skill.

In my research project I have to improve my skills in research methods such as interviews and questionnaires. I think that is really related with my future doing. Anyway I should keep going on my project with more deeply research, and there still a long way to lead to the final production. Actually I’m really worry about I can get the pass or not. Hopefully everything well goanna be fine.

Agenda for meeting:
・Talk about my Learning Agreement.
・Show my sketch book and some of the development.
・Show my life drawing

Summary of discussion :

・How to use illustration to get in touch with the people.
・In my illustration should be give more messages to say for the audience.
・More sketch for each topic (the seven deadly sins)
・More interactive in my street art promotion
・Add more detail for my research

Supervisor comments:
・.Learning agreement is coming along well and the timetable is a good example.
・Good to see the development of ideas moving toward message.
・Consider the relationship and interaction between the designer and the audience.

Tutorial (24.Nov.2009)

Agenda for meeting:
・ Talk about the learn agreement
・Talk about my mood broad
・Show my research/idea

Summary of discussion :

・Going to do some interview with people/artist. (the question about what they are doing/ why they are doing this)
・Find more research about street promotion.
・Think about (research>Idea>development>final)
・What is the best way to present my messages.
・Start to write the learning agreement.
・Understand more about “what Illustration is”.
・Update my blog.

Supervisor comments:
・.Evidence of research bring undertaker and development of idea at a level than precisely seen.
・Good to see the progression of more solid project ideas + themes. Awaiting the draft learning agreement to them assess the proposed focus for the project.

.

Tutorial (17.Nov.2009)

Agenda for meeting:
・Talk about my research/case study.
・Show my street art and screen printing work.
・Talk about the idea of “seven deadly sins”

Summary of discussion :

・Design the illustration first
・Try to contact or talk with some artist/people.
・Do some questionnaire
・Update my blog to lets people know what are you doing.
・Study/research “the seven deadly sins”.
・Draw some of your idea in the sketches.

Supervisor comments:
・Continue your research to inform idea of own brand.
・Need to organise research work into file or sketchbook.
・Use blog to show image or idea.

Tutorial (26.Oct.09)

Agenda for meeting:
Talk about my learning Agreement
To present my experience

Show my sketch Summary of discussion :
・Try to find some people who working in my area and I’m interested, and try to talk with them.
・Go to some website to find out something can help you to develop the idea.
・If I’m going to create a street fashion brand, not just focus on T-shirt graphics.
・Brand some style from myself.

Supervisor comments:
・Development of the depth of idea beyond t-shirt>full range of branded products.
・ Investigate companies who exploit all areas. Produce a case study.

Creative outdoor advertising

I will set up the identity of the brand which will include the logo, a sample of a website and use my illustration/street art to create a fashion graphic, and also I will try to design a street art promotion to promote my street fashion brand. I thought I can use a street art to be a outdoor advertising, then promote my street fashion brand. Some great examples of creative outdoor advertising which show how advertisers are using different approaches to reach their audience. There has been a radical change in the outdoor advertising scenario both in terms of technology and innovation as well as the diversification of media spaces.
Check>http://www.ibelieveinadv.com















Advertising Agency: TM Advertising, Irving, United StatesCreative
Director: Leigh Sander
Art Director: Judd Oberly
Copywriter: Michael Page
Photographer: Andy Mahr














Advertising Agency: Colenso BBDO, Auckland, New Zealand
Copywriters /art directors: Rebecca Johnson-Pond, Kimberley Ragan
Photography / Retouching: Kevin Hyde
Producer: Gabrielle Buckle
AM: Krystal Houghton
Art Director: Antonia Baker
Executive Creative Director: Nick Worthington
Design: Rebecca Johnson-Pond and Simon Redwood

illustrations(sketchs)/seven deadly sins/

Case Study-Marc Ecko.

Marc Ecko, world wide urban clothing designer is without a doubt truly inspired by graffiti art. He stated out as a graffiti artist himself whilst at college, but then went on to design and creates hand made t-shirts. At his time, culture icon such as the likes of Chuck D. and Spike Lee started wearing his designs. He designs clothing for skate/extreme sport &hip hop, watches, bags, underwear and many more. He is now world renowned in his fashion and accessories.

Ecko has recently started a magazine called “Complex”, a new cosmetics line, and childrenswear. On his website, graffiti art is incorporated into all section of the site and his range. On the site, you can watch a video that shows artist creating graffiti, break dancing, snowboarding, skateboarding and BMX stunts. It also shows that a lot of extreme sports are actually endorsed by Marc Ecko. The music that plays on his website is that of hip hop nature. Marc Ecko said, “Graffiti is without question the most powerful art movement in recent history and has been a driving inspiration throughout my career.”

In April 2006, Marc Ecko hired a Boeing 747 plane, and painted half of it to look like Air Force One. He called in ad director Randy Krallman, and shot a video of himself breaking into what looked like the real airfield where Air Force One was kept. Ecko then released this video all across the World Wide Web, of himself applying graffiti to the left wing engine of ‘Air Force One’.

The video was a pure hoax, and was created in Marc Ecko’s words, "to induce you, the viewer of the video, to think critically about freedom of expression and speech and the government’s responses to the same.”

In the same year, Ecko supported seven young college students who filed a lawsuit against New York City, over its anti-graffiti law. This law banned anyone under the age of twenty-one from possessing any spray paint or broad-tipped markers. Obviously if you are under the age of twenty-one and you are studying art, this proves very difficult to carry out your work. In May 2006, District Judge George B. Daniels put a temporary injunction in place preventing City from enforcing that law. Judge Daniels said the legislation is “Like telling me I can eat an apple, but I can’t buy an apple, no one can sell me an apple and I can’t bring it to work for lunch.” (http://en.wikipedia.org/wiki/)

Here’s the video recap of jeff Staple 1-2-1 live at Imprint Culture Lab 2009 in NYC this past September.

Postgraduate Lecture and Seminars with Simeon Farrar

I was really happy had a chance to talk with Simeon Farrar.

It was great to hear what the development he used. and how to use art into fashion.

Fine Art,Fashion and Graphics crossover, This topic are quite relate with my research project.

and he said "when you start to do your work, you have to really clearer what you going to do, otherwise you can't make it work."

check it> http://www.simeonfarrar.com/

MoodBoard/seven deadly sins

Street Art or Graffit

“Street art is more about interacting with the street and the people, the masses. Graffiti isn’t so much about connecting with the masses: it’s about connecting with different crews, it’s an internal language, and it’s a secret language. Most graffiti you can’t even read, so it’s really contained within the cultures that understand it and does it. Street art is much more open. It’s an open society. “

(Street Art (2008) pg. 15)